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Identifying Marketing Actions That Drive Financial Performance

Marketing Research Options Finance Behavior Buyers Interdisciplinary Co-operatives Strategy Business Psychology Futures Decision Making Under Risk Marketing Channels PR-Marketing

Co-Founders

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Prof. dr. ir. Joost M.E. Pennings

Prof. dr. Arvid O. I. Hoffmann

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Dr. ir. Nikos Kalogeras

Members

Prof. dr. Jaakko Aspara

Dr. George Atsalakis

Prof. dr. Rob Bauer

Dr. Theo Benos

Prof. dr. Michael L. Cook

Dr. Jeroen Derwall

Dr. Andres Trujillo-Barrera

Prof. dr. Piet Eichholtz

Prof. dr. Philip Garcia

Dr ir ing. Frans J.H.M. Verhees

Dr. Constantine Iliopoulos

Prof. Dr. Mindy Mallory

Dr. Thomas Post

Prof. dr. Constantin Zopounidis

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Dr. George Baourakis

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