MFRL presented at the EAAE meetings in Parma (Italy), amongst others: Special sessions on AMTF (European Commission) and Diagnostics in the Agri-Food sector Against Market Risk.
For more information http://www.eaae2017.it.
Conference: Cooperatives in a Rapidly Changing world.
Click here for more information about the ICA2018 Research Conference
More information can be found here:
As of January 2017, Arvid Hoffmann will be a Professor of Marketing at Adelaide University Business School, Australia. Arvid will continue to work with other members of the Marketing-Finance Research Lab on joint research projects.
Prof Pennings key note speaker at the Risk Management and Commodity Trading Conference, Sao Paulo, Brazil, November 8 “A Marketing-Finance Approach towards Commodity Futures Contract Design”.
Click here for more information.
Joost Pennings contributed to the annual potato market analysis published by the Dutch agricultural publication Boerenbusiness. For a link to the article (in Dutch) click the link below.
Interview with Joost Pennings in Boerenbusiness - Oct 2016.
On October 3rd, an interview with Joost Pennings appeared in Boerderij on risk management in pig farming. For a link to the article (in Dutch) click the link below.
Interview with Joost Pennings in Boerderij - Oct 2016.
On August 20, an interview with Joost Pennings appeared in an article in Nieuwe Oogst on how financial risk management determines farm performance. For a link to the article (in Dutch), click here.
On May 27, Arvid Hoffmann appeared in an article in Het Financieele Dagblad on how to debias individual investors and improve their investment behavior. For a link to the article, click here.
To read the press release about the impact of light products, click here.
Arvid Hoffmann's paper “How experiences with trading a company’s stock influence customer attitudes and purchasing behavior” has been selected by the editorial team of International Journal of Bank Marketing as the Outstanding Paper in the 2016 Emerald Literati Network Awards for Excellence. For details of all 2016 winners, please click here.
On February and March 2016, Joost Pennings with support from the LLTB, Wageningen UR and the Province of Limburg organised a risk management study group for 45 farmers from the south of the Netherlands, in order to create added value and bring down their cost of capital. This workshop was a big success and will be continued more in-depth per sector in the future. For more information on the press release (in Dutch), please click here.
On March 2, 2016, Arvid Hoffmann presented his work on behavioral aspects of retail investor behavior at a workshop at the Join Research Centre of the European Commission in Ispra, Italy. For more information on the workshop, please click here.
Oxford University Press's blog covers research co-authored by Prof Pennings. The article deals with adoption of sustainable practices in the farming industry. To read the blog article, click here.
On Wednesday, February 3 2016, the Marketing-Finance Research Lab hosted New Year Drinks for all current and incoming Marketing-Finance Students. The event was a great success, with many students interacting with the professors and colleague students from their current cohort and previous ones.
Marketing-Finance student Edo Heijnen has won the very prestigious 2015 AFM Thesis Award. His work was titled "Student Loans and Spending Behavior" and was supervised by Dr. Arvid Hoffmann. To read more about it (in Dutch),
Arvid Hoffmann was interviewed as an expert for an article about individual investor behavior that appeared on October 24, 2015 in NRC Handelsblad. To read the article (in Dutch),
Prof. dr ir Joost M.E. Pennings was an invited speaker at the Expert Hearing in the European Parliament: “Future-proofing the dairy sector: What do Financial and Risk tools mean for farmers?”, to be held in Brussels on October 21, 2015. In his presentation, Prof. Pennings will explore the possibilities for the dairy sector to lower the cost of capital and enable innovation and value creation through the use of risk management instruments (such as futures contracts).
Click here for the hearing.
Arvid Hoffmann (FINANCE) was interviewed for a articles on NU.nl and by NRC Handelsblad, which appeared on August 29 and 30, respectively. To read the articles (in Dutch), click on the links below:
On November 3, Professor Joost M. E. Pennings will be an invited speaker at the 2nd Annual World Sugar Trade Operations and Risk Management Conference in Dubai. For an overview of the conference, click here.
Arvid Hoffmann (FINANCE) was interviewed by Limburg 1 radio to give his advice about saving and investing in the current low-interest environment. To listen to the interview, click here.
To read more about the University Dinner, click here.
Arvid Hoffmann (Finance) was interviewed about his research on the negative spill-over effects of investment losses on consumer behavior by Dagblad De Limburger, "Keldert Shell, Tankt Belegger Elders" and Nu.nl, "Belegger koopt producten bedrijf liever niet meer na koersdaling". To read the article from De Limburger (in Dutch), click here.
Charles Payne, investment director at Fidelity Worldwide Investment, gave a very inspiring guest lecture on Monday, February 9, 2015. Topic was behavioral finance in practice. Fidelity Worldwide Investment is a member of the Marketing-Finance Company Circle since 2014. For the lecture slides, click here.
On February 3, research by Arvid Hoffmann (Finance) was featured in articles in three Dutch newspapers.
For a link to the articles (all in Dutch), click on the links below:
Research by Arvid Hoffmann (Finance) was featured in articles in De Financiële Telegraaf, "Particulier belegt ook op basis van imago", and Het Financieele Dagblad, "Belegger kiest vaak voor aandeel met 'goed gevoel'". In the articles, Arvid Hoffmann explains the role of image in individual investors’ investment decisions.
For a link to the Financieele Dagblad article (in Dutch), click here.
For a link to the Financiële Telegraaf article (in Dutch), click here.
Arvid Hoffmann is forthcoming in the European Journal of Marketing with an article co-authored with Amitav Chakravarti (London School of Economics) and Jaakko Aspara (Hanken School of Economics). The article is titled “Focal versus Background Goals in Consumer Financial Decision-Making: Trading Off Financial Returns for Self-Expression?” and can be downloaded here.
Nikos Kalogeras is key note speaker at the event for the promotion of European Organic Fruits and Vegetables by the Hellenic association of Producers of Organic Fruits and Vegetables (Hellas Bio Net)
Arvid Hoffmann (Finance) was interviewed for an article on personal finance, that appeared in NRC Handelsblad on December 1: "Laten Rollen of Niet? Hou Eens Op Met Sparen". For a link to the article (in Dutch), click here.
Research by Arvid Hoffmann (Finance) and Thomas Post (Finance) on self-attribution bias by individual investors was mentioned in an article in the Huffington Post, This Is Your Brain on Money: Why America’s Rich Think Differently Than the Rest of Us on 18 October. For a link to the article, click here.
On August 20, Arvid Hoffmann appeared in an article in Het Financieele Dagblad, in which he explains the (lack of) risk awareness of individual investors and the possible consequences for their behavior. For a link to the article (in Dutch), click here.
Maastricht University (Department of Marketing and Supply Chain Management & Department of Finance), Wageningen University (Department of Marketing & Consumer Behavior) and the LLTB (Limburg Farm and Horticulture Organization) collaborate in better understanding the risk management needs and behavior of the agri-food sector and the role that commodity futures and option markets can play. This research will be part of a commodity risk management expertise center that is currently being established. The goal of the research that will start in September is to identify the needs and knowledge about risk management of producers.
Market participants in the agri-food industry are more and more exposed to price volatility which increased their risk adjusted cost of capital thereby reducing the innovation capacity. Having an effective and efficient financial risk management strategy in place is key.
For more information, click on the links below:
Arvid Hoffmann appeared in a piece on BBC Capital, titled “Psychology of Investment: In the Frame.” For a link to the article, click here.
Arvid Hoffmann appeared in the Neue Zürcher Zeitung in an interview of his co-author Hersh Shefrin (Santa Clara University) about their work on technical analysis "Warum Menschen schlechte Wetten eingehen: Der beste Weg zum finanziellen Selbstmord." In English: "Why people enter bad bets: the best way to financial suicide." For a link to the article (in German), click here.
Arvid Hoffmann (FINANCE) and Thomas Post (FINANCE) appeared on July 18 in the Austrian newspaper DER STANDARD regarding their work on self-attribution bias and individual investors. For a link to the article (in German), click here.
Arvid Hoffmann and Thomas Post appeared on IEX.nl, “Success is een keuze!”, on July 2, 2014 regarding their work on self-attribution bias and individual investor behavior. For a link to the article (in Dutch), click here.
This book focuses on the use of farm level, micro- and macro-data of cooperative systems and networks in developing new robust, reliable and coherent modeling tools for agricultural and environmental policy analysis. The efficacy of public intervention on agriculture is largely determined by the existence of reliable information on the effects of policy options and market developments on farmers' production decisions, and in particular, on key issues such as levels of agricultural and non-agricultural output, land use and incomes, use of natural resources, sustainable-centric management, structural change and the viability of family farms. Over the last years, several methods and analytical tools have been developed for policy analysis using various sets of data. Such methods have been based on integrated approaches in an effort to investigate the above key issues, and have thus attempted to offer a powerful environment for decision making, particularly in an era of radical change for both agriculture and the wider economy.
You can find the book for example here:
On June 2 and 3, 2014, Arvid Hoffmann and Thomas Post appeared in several media sources. To read the articles, click on the links below (all in Dutch):
De Financiële Telegraaf.
Dagblad De Limburger.
On June 2, 2014, Forbes released a column entitled "Technical Analysis Drags Down Performance" which covers Arvid Hoffmann's work on technical analysis with Hersh Shefrin. For a link to the article,
On May 29, 2014, Arvid Hoffmann's work on technical analysis with Hersh Shefrin was mentioned in a column on Bloomberg, entitled "The Case for Ignoring Jennifer Lopez When Making Trades." For a link to the column,
Professor Philip Garcia will be visiting MFRL in the period September 1 through the week of October 20. For more information,
Research by Arvid Hoffmann (FINANCE) and Hersh Shefrin (Santa Clara University) on technical analysis and individual investors got covered in Beleggers Belangen on March 26: "TA onder vuur." For a link to the article,
Research by Arvid Hoffmann (FINANCE) and Hersh Shefrin (Santa Clara University) on technical analysis and individual invstors got covered on CNBC and Reuters on March 25: "Peering at charts brings poor returns for small investors-study." For a link to the article,
Research by Arvid Hoffmann (FINANCE) and Hersh Shefrin (Santa Clara University) on the effects of technical analysis on the portfolios of individual investors was covered in an article in Het Financieele Dagblad on March 25, "Technische analyse kost vooral mannelijke particuliere belegger veel rendement". For more information,
Arvid Hoffmann (FINANCE) and Hersh Shefrin (Santa Clara University) appeared in de Telegraaf, "Technische analyse kost belegger geld' on Friday, 21 March. For a link to the article,
Research by Arvid Hoffmann (FINANCE) and Hersh Shefrin (Santa Clara University) on technical analysis and individual investors appeared in an article on Z24.nl, "Pas op belegger: deze grafiek kost je bakken met geld" on Friday, March 21. For a link,
Professor Joost M.E Pennings keynote speaker at NIMA (Nederlands Instituut voor Marketing) Conference in Baarn. For more information,
Research by Arvid Hoffmann (Finance) and Thomas Post (Finance) on the self-attribution bias recently appeared in New York Times article “Avoiding ‘Lucky Fool Syndrome’”. For a link to the article,
Arvid Hoffmann (FINANCE) appeared in an article on ValueWalk "Individual Investors Lose Money When Using Technical Analysis" that discusses his research on technical analysis with Hersh Shefrin (Santa Clara University). For a link to the article,
Research by Arvid Hoffmann with Hersh Shefrin on technical analysis appeared in a column on IEX.nl.
For a link to the article, click here.
Nibras Mirza, a thesis student of Thomas Post and Arvid Hoffmann has won the third price of the Hoofboschprijs 2013 with his Master Thesis “Investor loyalty and goals over time”.
For more details, click here.
Research by Arvid Hoffmann and Thomas Post on the self-attribution bias in consumer financial decision-making appeared in Reuters and The Star Online. For more information, click on one of the links below:
The Star Online: “Investment Foibles: Failure Is An Orphan”
Reuters: “Success has many fathers”.
Dr. Jaakko Aspara (Aalto University and Marketing-Finance Research Lab) was part of a research team with Xueming Luo (Temple University), Michelle Andrews (Temple University), and Yiping Song (Fudan University), who studied consumer behavior on group-buying platforms (e.g., Groupon). Their research will appear in Journal of Marketing in spring 2014. For a link to the paper, click here.
Dr. Jaakko Aspara (Aalto University and Marketing-Finance Research Lab) and Dr. Arvid Hoffmann (Maastricht University and Marketing-Finance Research Lab) are forthcoming in the journal "Marketing Letters". Their paper is titled "Selling Losers and Keeping Winners: How (Savings) Goal Dynamics Predict a Reversal of the Disposition Effect" and shows how simple primes that activate a superordinate savings goal can reverse investors' tendency to sell their winning investments too soon and hold on to their losing investments too long (i.e., the disposition effect). For a link to the paper, click here.
Brand Management students led by Lisa Brüggen presented their pension communication solutions on a brand fair.
To read the article from Talkin' Business about it (in English), click here.
For the fd.morgen article (in Dutch), click here.
This conference, takes place at the initiative of Dacian Cioloş, European Commissioner for Agriculture and Rural Development, and explores future trends in the EU milk sector post 2015. For more information, click here.
On September 14, 2013, Talkin' Business released an interview with the MF symposium organizers. To read the full article, click here.
On August 31, 2013, Arvid Hoffmann appeared in an interview about individual investors in Het Financieele Dagblad. In the interview, he explains the behavioral biases of individual investors and how this affects their behavior and performance. To read the full article, click here.
Are you a highly innovative, creative & hard working M-F student? Seize this chance to join the Service Science Factory now! For more information, click here.
Joost Pennings (Marketing-Finance Research Lab UM) is to appear in The Journal of Marketing together with Koert van Ittersum (Georgia Institute of Technology) and Brian Wansink (Cornell University). The title of the study is ’Smart Shopping Carts: How Real-Time Feedback Influences Spending’.
On Tuesday, July 9th, Simone Wies has won the Best Paper Award on the Marketing Strategy meets Wall Street Conference for her work co-authored with Christine Moorman. The paper is titled “Going Public: How Stock Market Participation Changes Firm Innovation Behavior.” For more information, click here.
In the latest issue of Maastricht University Magazine, an interview with Prof. Joost Pennings and Dr. Arvid Hoffmann on the Marketing-Finance Research Lab appeared. In the article, Prof. Pennings and Dr. Hoffmann explain how the Marketing-Finance Research Lab came into existence, the needs its fulfills in both business and academia, and how it helps students and faculty to engage with each other and business leaders from practice. For more information, click here for the PDF of the article.
On 1 June, Lisa Bruggen (Department of Marketing & SCM) appears in the Dutch Financieele Dagblad. Lisa has written a column for FD Morgen on communication around pensions by the funds and argues changes should be made. Read how pension funds can learn from Nespresso’s George Clooney!
We are happy to announce that Dr. Lisa Brüggen, Assistant Professor of Marketing at Maastricht University, joins the Marketing-Finance Research Lab as of May 1st, 2013. Lisa specializes in consumer's pension decisions and their risk perceptions. For more details on the work of Lisa, please click here.
The paper "A SERVICE SCIENCE APPROACH FOR IMPROVING HEALTHY FOOD EXPERIENCES", co-authored by D. Mahr, N. Kalogeras, and G. Odekerken was accepted for publication in the Journal of Service Management (impact factor 1.2). For a copy of the paper, click here.
Arvid Hoffmann, Thomas Post, and Joost Pennings just got a paper accepted in the Journal of Behavioral Finance. The title of the paper is "How Investor Perceptions Drive Actual Trading and Risk-Taking Behavior". The paper shows how individual investors’ perceptions, such as their return expectations, risk tolerance, and risk perceptions, drive these investors’ actual trading and risk-taking behavior. For a copy of the paper, click here.
Nikos Kalogeras appears on the UM Magazine sent to 6000 institutions and universities outside UM. He talks about PREMIUM students in PREMIUM projects. For more information, click here.
Cornelia Birnbrich, MSc Marketing-Finance, was awarded the 2012 Student Prize for the Maastricht School of Business and Economics (SBE) at Maastricht University’s 37th Dies Natalis celebration on 14 January 2013. For more information, click here.
Talkin' Business wrote an article about the Marketing Finance Student Award 2012. Various comments and opinions of former Marketing-Finance students as well as from M-F research staff give a wide-ranging overview of different perspectives on the study programme. For more information, please check out the link to the article below.
Link to article: Click Here.
To honor students for extraordinary commitment and outstanding academic achievements, the Marketing-Finance Research Lab has decided to award an Excellent Student Award to a Marketing-Finance student each year, starting in 2012. This year, the co-directors of the Marketing-Finance Research Lab, have decided upon three nominees for the Excellent Student Award: Tobias Massing, Konstantin Molinari, and Cornelia Birnbrich. The winner of this year is Cornelia Birnbrich. This decision is based on outstanding achievements regarding her thesis, excellent grades, and an exceptional work ethic.
Patrick Gerhard joined Netspar, the Network for Studies on Pension, Aging, and Retirement as junior research fellow. Netspar is a network aimed at connecting the two groups of pension practicioners and pension researchers.
The Expert Group is a consultative entity whose tasks are to provide advice and expertise to the Commission services in relation to the functioning of the agricultural commodity derivatives and spot markets, the implementing of existing EU legislation and policies and the preparation of legislative proposals and policy initiatives in this field. The Group is composed of representatives of EU Member States and key stakeholders active in the agricultural sector and/or having activities relevant to the agricultural commodity derivatives and spot markets.
Robert Merrin, Arvid Hoffmann, and Joost Pennings just got a paper accepted in Marketing Letters. The title of the paper is " Customer Satisfaction as a Buffer Against Sentimental Stock-Price Corrections". The paper shows how the stock prices of firms with higher levels of customer satisfaction are less affected by stock-market corrections that occur after periods of high investor sentiment.
Research by Arvid Hoffmann (Finance) and Thomas Post (Finance) was mentioned in an article of the June issue of the "Geldgids", a magazine by the Dutch consumer organization "De Consumentenbond". The article discusses the recent research by Hoffmann and Post that finds that investors tend to myopically look at returns only when making their decisions. More information can be found in the PDF (click below).”
Link to article: Click Here.
Research by Arvid Hoffmann on financial product innovation recently appeared in the Belgian newspaper “De Standaard”. For more information, view the article underneath.”
Link to article: Click Here.
Arvid Hoffmann, Thomas Post, and Joost Pennings just got their paper on the financial crisis accepted in the Journal of Banking and Finance. The paper deals with the question how individual investor perceptions change and drive trading- and risk-taking behavior during the 2008-2009 financial crisis.
Link to article: Click Here.
What’s the tipping point for an innovation? “Smart” shopping carts can scan and tally a running total of customer purchases. A wide majority of retailers and consumers want them, but they remain a rarity in grocery store aisles. The carts are not cheap, unions might take action to safeguard jobs, and store owners worry that the system would increase shoplifting by patrons who conveniently forget to scan some items. Given these barriers, it seems likely that retailers would continue to ignore smart carts. But what if store owners had a fuller understanding of how smart carts might impact the bottom line?
Link to article: Click Here.
In an article in TalkingBusiness, Dr. Arvid Hoffmann and Prof. Joost Pennings explain how the M.Sc. IB: Marketing-Finance works for both students and industry.
Link to article: Click Here.
In a recent issue, Intermediair Magazine published an article partly based on an interview with Arvid Hoffmann. The article discusses how since the start of online investing, investors have more available information, but worse returns. Individual investors rate speculation as a more important objective than before and rely more on technical analysis and intuition than on fundamental analysis. These effects lead to more trading and worse returns.
Link to article: Click Here.
Based on an interview with Arvid Hoffmann, the prestigious German newspaper "Handelsblatt" published an article on the joint research of Arvid Hoffmann and Thomas Post. In the article, it is discussed how individual investors often lack a sense of what investment risk means and the implications for their decision-making. Moreover, the implications for investment practice and public policy makers are discussed. Click below to download the article.
Link to article: Click Here
We would like to share with you the call of papers of the 3rd Biennial International Conference. on Services Marketing: Prof. Pennings is a member of the international scientific committee of this meeting, together with Dr. Nikos Kalogeras.
Link to Website: Click Here
Kassa Magazine published an article in their April/May issue based in part on an interview with Dr. Arvid Hoffmann. The article investigates reasons to invest or not in the current time of low interest on bank deposits.
Link to article: Click Here
Arvid Hoffmann, Thomas Post, and Joost Pennings published a paper on the perceptions, behavior and performance of individual investors during the crisis in Economisch Statistische Berichten on February 18th 2011.
Link to article: Click Here
Prof. Joost Pennings has been invited to discuss on March 3 2011 with the commission of Economic Affairs, Agriculture and Innovation in the “Tweede Kamer” about the recent increases in food prices and the role of commodity index contracts and speculators in that matter.
Robeco's MarketMinds, a platform for investment advisors, published an article based on an interview with Dr. Arvid Hoffmann on February 11th 2011. The article discusses joint research of Arvid Hoffmann, Thomas Post, and Joost Pennings on the perceptions, behavior and performance of individual investors during the recent financial crisis.
Link to article: Click Here
Nicolas Kalogeras (FINANCE), "Essays on individual decision making; with special references to Agribusiness and food markets". The academic meeting will take place on Friday, 14 January at 10.00 hrs in the Aula of Minderbroedersberg 4-6.